Stalls

UK PonyCon would be nothing without the amazing stallholders and their stalls. Every year we have many stalls selling a huge variety of pony goodies.

At UK PonyCon 2025, we expect to have 48 unique stalls, of which 32 will be trading on both Saturday and Sunday, 8 on Saturday only, and 8 on Sunday only.

items on sale include:

• Brushables and ponies of all generations

• Plushies

• Figurines and sculpts

• Clothing and accessorises

• Original art and prints

• Licensed merchandise

• Games and accessories

• And of course our own UK PonyCon merchandise!

The stalls area is open from 10:00 until 18:00 on Saturday 4th October 2025 and from 10:00 until 17:00 on Sunday 5th October 2025. The stalls area is not open on Friday 3rd October 2025.

Are you a stallholder at UK PonyCon? Scroll down for more information.

Stalls plan

A plan showing the layout of all stalls will be published here shortly before the convention.

List of stalls

Please note that sometimes confirmed stalls cancel their attendance, and we will not refund attendee tickets in this reason. Links below are supplied by the stallholders and take you to websites outside of the control of UK PonyCon, and UK PonyCon is not responsible for their content.

A list of stalls will be published after applications have been reviewed and stallholders have paid to confirm their attendance.

Trade at UK PonyCon 2025

Stalls at UK PonyCon 2025 are allocated using an application process. We use an application process to ensure a variety of stalls and to check that your stall is likely to comply with our requirements. During the application, you will be prompted to confirm agreement to our policies - agreement is required for your application to be considered.

You will only be asked to pay if your application is successful. You do not need to pay to apply.

We opened for an initial application period from Wednesday 25th June to Saturday 12th July 2025. Applications received during this time are considered together, not on a first-come first-served basis - there will be no need to rush applications during this period. Applicants will receive an email from stalls@ukponycon.co.uk between 19th and 31st July 2025, detailing whether they have been successful, and if so, the next steps to confirm your stall and pay.

Following the initial period, subject to demand and capacity, we may re-open on an ongoing first-come first-served basis, with applications reviewed regularly.

Please be aware that all stallholders must adhere to our stalls policy. Please read this carefully.

Questions about stalls at UK PonyCon should be emailed to stalls@ukponycon.co.uk.

Practical information for stallholders

Important times:

• Friday 3rd October 2025

  • 17:00 - 21:00: Setup (for weekend stalls only; not single-day stalls)

• Saturday 4th October 2025

  • 07:30 - 10:00: Setup

  • 10:00 - 18:00: Stalls area open for trading

  • 18:00 - 18:30: Saturday-only stalls breakdown and load out

  • 18:00 - late: Stalls area closed to attendees, while the convention and venue is open

• Sunday 5th October 2025

  • 09:15 - 10:00: Setup

  • 10:00 - 17:00: Stalls area open for trading

  • 17:00 - 20:00: Stalls area closed for breakdown and load out

  • 18:00: Convention and venue closes to attendees

The Birmingham venue does not have a dedicated vehicle loading bay like we used in Nottingham. The loading entrance is located on St Jude’s Passage (postcode: B5 4AN), a road with double yellow lines. Traffic wardens regularly patrol the area and issue fines for vehicles they consider parked on the double yellow lines. UK PonyCon will not pay the costs of any parking tickets received by stallholders. We recommend stallholders park their car nearby (such as at the NCP Birmingham New Street, which is across the street from the venue’s loading entrance) at their own cost, cross the street with their stock and equipment.

Stallholders are invited to join our Discord chat server and receive the Stallholder role, granting access to restricted chat channels where you can ask the organizers questions and chat with other stallholders. You must pay for your stall, complete the post-acceptance form, and join the Discord server before we can assign the role to your Discord account.

Stallholder registration for all stallholders is via the loading entrance at the rear of the building. Stallholders must collect their arrival pack from the stallholder registration desk in the loading entrance, which contains their con badges. Once they have these con badges, they can use the main attendee entrance at the front of the building.

Stall Sizes and Prices

Due to venue capacity constraints and in the interests of having as many different stallholders for attendees to shop from, unfortunately this year we are only able to offer small stalls (one table). We are unable to offer “small stall with space” and “large stalls” as we have done in previous years.